Hi, I’m Marleno, the founder of Grid Focal. We are a specialized team of web marketing designers based in Bogor, Indonesia, serving clients locally and across the globe.
While Grid Focal officially launched in December 2025, our roots go much deeper.
Before this, we ran Rasi Digital, a full-service agency managing SEO, PPC, and social media for professional services in Indonesia, Southeast Asia, and the United States.
During that time, we noticed a recurring problem. Clients would come to us ready to spend money on aggressive marketing campaigns, but their websites were broken, un-optimized, or simply not ready to handle the traffic.
We realized a fundamental truth: You cannot market a broken foundation.
Too many businesses are running on websites that act like static brochures rather than growth engines. They look okay, but they don’t convert. We saw a massive need to fix this.
We created Grid Focal to solve that specific problem. We don’t just “design websites”. We build digital foundations. We redesign, rebuild, or code from scratch to ensure that when you are ready to expand your marketing, your site is actually ready to grow with you.
Marleno Thio: Founder, Designer & Strategist
The Architect. I’ve been designing websites and running digital marketing campaigns since 2008. Because my background is in SEO, PPC, and Conversion, I design with the end goal in mind: getting you customers.
Louise Caesaria: Head of Design
The Visionary. Creating high-fidelity designs and brand identities since the early days of Instagram. Louise ensures your site doesn’t just work well. It looks world-class.
Mischelle Tanto: Project Manager
The Organizer. Expert in administration and client management. Mischelle ensures your project hits every deadline and nothing gets lost in translation.
We didn’t just build Grid Focal to write code. We built it to stop the chaos. We know that typical web projects often feel like a black box. You pay a deposit, silence follows, and then you get a result that isn’t what you asked for.
We do things differently. We are here for people who want a clean restart, not just another patch on an old setup.
Before a single pixel is drawn, I step in. We don’t guess what your website needs. We define it. We’ll sit down over a call or chat to clarify your audience and your offer. I will map out exactly which pages are “must-haves” for conversion and which ones can wait. We turn this into a clear plan, so you never have to wonder what we are building.
Once the strategy is set, Louise and I take over the visual experience. We don’t believe in clutter. We work together to build a clean foundation first, then refine the design layer by layer until your website feels professional, consistent, and effortless to explore. You will see progress as it happens, not just at the finish line.
This is the most important part. Because we’ve seen too many clients held hostage by previous developers, we have a strict rule: You own everything.
When we launch, we hand over the keys. The domain, the hosting, and the site access are yours. We ensure you have a modern, fast-loading asset that makes a strong first impression and gives you full control over your business’s future.
We believe in calm guidance, not aggressive up-selling. Mischelle keeps this ship sailing smoothly so you never feel lost.
And don’t worry. After the site goes live, we don’t disappear. We stay available for updates, improvements, and new pages whenever you are ready for the next step.
Sometimes it’s hard to tell if your website is the thing holding you back.
If you aren’t sure if your current site is ready for growth, we are happy to take a look. Send us your website link, and we will give you an honest assessment of what is working and what needs fixing.
There is no obligation to hire us. We just want to make sure you know where you stand.
Email us: marleno@gridfocal.com
WhatsApp us: Prefer a quick chat? Message us directly.
